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YFT : Shopping : Books : Co-Opetition : A Revolution Mindset That Combines Competition and Cooperation : The Game Theory Strategy That's Changing the Game of Business
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Co-Opetition : A Revolution Mindset That Combines Competition and Cooperation : The Game Theory Strategy That's Changing the Game of Business by: Adam M. Brandenburger, Barry J. Nalebuff  List Price: $18.95 Your Price: $12.89 You Save: $6.06 (32%)Prices subject to change. Availability: Usually ships in 24 hours
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Binding: PaperbackDewey Decimal Number: 658.4 EAN: 9780385479509 ISBN: 0385479506 Label: Doubleday Business Manufacturer: Doubleday Business Number Of Items: 1 Number Of Pages: 304 Publication Date: December 01, 1997 Publisher: Doubleday Business Release Date: December 29, 1997 Studio: Doubleday Business Sales Rank: 38765 Related Items:
Editorial Review: Product Description: Now available in paperback, with an all new Reader's guide, The New York Times and Business Week bestseller Co-opetition revolutionized the game of business. With over 40,000 copies sold and now in its 9th printing, Co-opetition is a business strategy that goes beyond the old rules of competition and cooperation to combine the advantages of both. Co-opetition is a pioneering, high profit means of leveraging business relationships. Intel, Nintendo, American Express, NutraSweet, American Airlines, and dozens of other companies have been using the strategies of co-opetition to change the game of business to their benefit. Formulating strategies based on game theory, authors Brandenburger and Nalebuff created a book that's insightful and instructive for managers eager to move their companies into a new mind set. Average Rating:
 Rating:  - Great BookA must read for all business men. The case studies are a bit dated now due to the ago of the book but they are still great lessons http://www.linkedin.com/in/davidhughes1 Rating: - Eye opening...Co-opetition is well written, and very eye opening. A good book to have on the shelf to flick through once a year, or whenever strategic decisions are being made. I have no doubt that this will book will serve me well in years to come. Rating:  - Very interestingNutshell review - This is a very interesting book about how players/companies can be both competitors and cooperative at the same time depending on the project or market. A clever insight and worth reading. Rating:  - Business Strategy: The Art of War for the 21st CenturyThis book could've been easily titled as "Business Strategy: The Art of War for the 21st Century". It is an excellent book for gaining a better understanding of today's complex business landscape where the traditional rules of Business success do not apply. The game and the battlefield have both, changed. As a player of this new game, we must also adapt & learn new rules for strategic planning & success. The book highlights the differences between the traditional game and ... Read More Rating: - A Watered-Down Version of Playing Win-WinFor a book that is promoted as THE business book based on game theory, there is surprisingly very little about game theory, or about games at all. A lot of its premise have been on how you can add value, even to your competitors, so that you increase the pie, and thus play win-win. Unfortunately, this isn't the case for all kinds of competitive business situations. Nalebuff's previous book, Thinking Strategically: The Competitive Edge in Business, Politics, and Everyday ... Read More Browse for similar items by category:
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