Who Reads Cat Fancy?
Cat Fancy is written for the responsible cat owner looking for information related to the health and well-being of their cat. Readers have a strong devotion, passion and knowledge for their roles as responsible care givers. They read the magazine for news and expert advice that offers ways to help new and current owners take even better care of their cats while building a stronger relationship.

What You Can Expect in Each Issue:
Regular Departments include:

• From Our Readers: Focuses on reader interaction.
• Ask The Vet: The latest health, care, behavior and training information.
• Lifestyle: Providers readers with the information they need to make the most of their interactions with their cats.
• For Cats and Their People: News about the latest products including toys, grooming and health items.
• Cat Calendar: Lists upcoming cat shows and dates.
• Cats For Kids: Dedicated to the young feline enthusiast.
• Features: Feature articles focus on the latest in health innovations, diet and nutrition, grooming, cat and owner interaction, general news and current events, safety, humane concerns including rescue information, breed profiles, cat and children, litter and pest control. Recent articles focused on large cat conservation, how to care for the aging cat and the 12 most dangerous things your cat should never consume.

Past Issues:

Contributors:
Our editors and contributors are cat lovers just like our readers. Contributing writers include renowned veterinarians, cat behavioralists and the top cat writers. They are the experts in the field and include Sandy Robbins, an award-winning pet lifestyle expert; Helen Jablonski, a feline behavior consultant; Elain Wexler-Mitchell, DVM, board-certified in feline practice; and Cimeron Morrissey, Animal Planet's Cat Hero of the Year.

Magazine Layout:
Cat Fancy is information driven and provides opportunity for reader interaction. The features are complemented by beautiful four-color photography. Every issue includes a fold-out poster featuring a breed of the month. Lots of sidebars are included that provide useful information in an easy-to-read and reference format.

Comparisons to Other Magazines:
Cat Fancy provides the most trusted and credible information on cats anywhere. Our personality is engaging, easy-to-digest, clear, concise, friendly, nuturing, trusted and supportive. With the largest circulation of any cat publication, Cat Fancy acts as the comprehensive resource for owners throughout their cat's lifetime. Sixty-nine percent of our readers pass their monthly issues to other readers - they are very involved enthusiasts.

Advertising:
Advertising is relevant to the magazine, offering products and services that cat fanciers will be interested in. Advertisers include manufacturers of food and treats, carriers, flea and tick medications, litter and litterboxes, toys and accessories and gifts for cat lovers.

Awards:
Cat Fancy received 14 Certificates of Excellence Awards at the 14th Annual Cat Writers' Association Awards Banquet in Nov. 07. The magazine was also awarded four Muse Medallions, the CWA's top honor, and received two special awards, the HSUS Pets For Life Award for "Project Bay Cat" and the Purina Kitten Chow Kitten Award for "Orphan Basics."